Quivers
were formed in early 2012 by 3 founders who wanted a better way to procure
amazing products online directly from the brand manufacturers. With most
trademark manufacturers, it was not possible to buy straight through their
websites and this was by and large a consequence of their potential to still
maintain and encourage their existing retail base. Some label manufacturers use
a "dealer locator" or a far higher price on their website as a
solution which is just not effective answers. With the creators having the past
and background as brand manufacturers, they knew the problems and difficulties
dealing with online channel conflict resolution.
The
Quivers team embarked on to develop a solution that partners the trade name
manufacturers and retailers online; instead of competing against each other,
the manufacturer can now support their retailers. The result is a class
solution with the most robust toolset on the market that lets the trade mark manufacturer
to influence the way they want to do business online while still making certain
the retailers are complemented.